Your Data, Our Promise.Understanding Buckley's Privacy Policy

Privacy Policy Buckley's Auto Care Last updated: August 31, 2026

Buckley's Auto Care ("Buckley's," "we," "us") provides auto repair and maintenance services from our Wilmington and Millsboro, Delaware locations, along with the Buckley's mobile app and website. This policy explains what information we collect, how we use it, who we share it with, and the choices you have. It applies to the Buckley's mobile app, our website, and the customer information we handle as part of servicing your vehicle.

SMS Disclosure: By providing a telephone number and submitting this form you are consenting to be contacted by SMS text message. Message & data rates may apply. You can reply STOP to opt-out of further messaging. To opt out of promotional SMS messages, reply STOP to any message or update your communication preferences in the app settings. Note: You cannot opt out of transactional messages (appointment confirmations, verification codes) while maintaining an active account, as these are essential to service delivery.

By creating an account or using our app, you agree to this policy.

Information we collect Information you give us

Account and contact details — your name, email address, and phone number. We use passwordless sign-in: you log in with a one-time code sent to your email, so we never ask for or store a password. Vehicle information — year, make, model, VIN, license plate, and mileage for the vehicles you service with us. Appointment requests — the service you want, preferred dates and times, and any notes you add. Messages — the content of in-app chats, text messages (SMS), and emails you exchange with us, including conversations handled by our AI assistant (see "AI assistant" below). Rewards and referrals — your participation in Buckley's Rewards (Buckley Bucks and oil-change tracking) and any referral information you provide. Information from servicing your vehicle When you have work done at Buckley's, our shop-management system creates a service record that the app also draws on, including your repair orders, estimates, invoices, and vehicle inspections. This lets you see your service history in the app.

Information collected automatically

Device and push information — a push-notification token so we can send you reminders and messages, and basic device and app details (such as app version and operating system). App usage — first-party activity events (for example, opening the app, signing in, booking an appointment, or sending a chat message) that help us understand how the app is used. These are sent to our own servers and are associated with your account. Diagnostics — crash and error reports that help us fix problems and improve the app. Call information — if you call one of our tracked phone numbers from the app, we record the number you called from so we can connect your call to your account and route it correctly. We do not collect your location, your photos, or your contacts, and we do not use an advertising identifier.

How we use your information Schedule, confirm, reschedule, and manage your appointments. Show you your vehicles, service history, estimates, invoices, and inspections. Run the Buckley's Rewards program, including Buckley Bucks and oil-change tracking. Send you service-related messages such as appointment reminders and confirmations, and — only if you have opted in — occasional marketing or promotional messages. Provide customer support and answer your questions, including through our AI assistant. Operate, secure, and improve the app, including diagnosing crashes and understanding usage. Detect and prevent fraud and abuse, and keep your account secure. Meet our legal, tax, and recordkeeping obligations, including retaining automotive service records as required. AI assistant To help us serve you faster, Buckley's uses artificial intelligence (AI) tools to assist with some of the messages we receive, including in-app chat, text messages (SMS), emails, and after-hours phone calls. We use Google's Gemini API as our primary AI service for chat, text, and email, and Vapi as our voice AI provider for after-hours phone calls. We send these providers only the information needed to generate a helpful response, and they do not use your conversations to train their AI models.

You are always in control. If you'd rather speak with a member of our team, type or text "HUMAN" at any time during a chat or text conversation — the AI will stop responding, your message is flagged for our team, and a real person will be notified to follow up. You can also call us during business hours at (302) 999-8285 (Wilmington) or (302) 947-4148 (Millsboro).

How we share your information We share personal information only with service providers who help us run our business, and only as needed to provide the service. These include:

Tekmetric — our shop-management system, which is the system of record for customer, vehicle, and service information. Google Firebase — for delivering push notifications and for crash/diagnostics reporting. Google (Gemini) and Vapi — for AI-assisted chat, text, email, and after-hours phone responses, as described above. Zoom — for sending and receiving text messages and phone calls. Email delivery — for sending your one-time sign-in codes and notifications. We may also disclose information if required by law, to enforce our terms, or to protect the rights, safety, and property of Buckley's, our customers, or others; and in connection with a business transfer such as a merger or sale.

We do not sell your personal information, and we do not share it with third parties for their own advertising or marketing. We do not show ads in our app or use advertising networks.

Your choices and rights Text messages — reply STOP to any text to opt out of that category of messages; reply HELP for help. You can opt in or out of message categories in the app or by contacting us. Push notifications — manage these in the app's notification settings or in your device settings. Marketing email — use the unsubscribe link in any marketing email. Access, correction, and deletion — you can ask us to access, correct, or delete your personal information by contacting us at info@buckleysautocare.com. Please note that we may need to retain certain service and transaction records to meet legal and business obligations even after you close your account. Depending on where you live, you may have additional rights under your state's privacy laws (for example, the right to access, correct, delete, or obtain a copy of your personal information, and the right not to be discriminated against for exercising those rights). To make a request, contact us at the address below. We do not sell personal information or use it for cross-context behavioral advertising.

Data retention We keep your information for as long as your account is active and as needed to provide our services, and afterward as required to meet legal, tax, warranty, and recordkeeping obligations. Automotive service records in particular may be retained for extended periods as required by law and for warranty support.

How we protect your information We use appropriate safeguards including encrypted connections (HTTPS/TLS with certificate pinning in our apps), passwordless one-time-code sign-in, encrypted storage of your sign-in credentials on your device, and access controls that limit who can see your information. No method of transmission or storage is completely secure, but we work to protect your information and continually improve our safeguards.

Children's privacy Our app and services are intended for adults and are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, please contact us and we will delete it.

Changes to this policy We may update this policy from time to time. When we do, we will change the "Last updated" date above and, where appropriate, notify you in the app or by other means. Your continued use of our services after an update means you accept the revised policy.

Contact us If you have questions about this policy or your information, contact us at:

Buckley's Auto Care 1604 E Newport Pike, Wilmington, DE 19804 28858 Harmons Hill Rd, Millsboro, DE 19966 info@buckleysautocare.com (302) 999-8285 (Wilmington) · (302) 947-4148 (Millsboro)